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Our Story

After working for years helping others accomplish their dreams, Roger Shideler decided it was time to follow his own path and started No Limit Fine Wines out of a garage in 2001. Through an inspired passion, love for serving others, and many years of hard work, No Limit has blossomed into an online leader in sourcing the finest wines from around the world. With husband and wife Roger and Kelsey, as well as their son Anthony working at the helm, this is the true definition of a family business.

Research

Roger and Anthony take much care in researching and choosing the most diverse, distinguished and sought after wines from the top wine critics in the world such as Wine Spectator, Robert Parker’s Wine Advocate, Burghound, Antonio Galloni’s Vinous Media, John Gilman and Stephen Tanzer. This selection process enables our clients to buy the highest rated and rarest bottles of wine online without ever leaving the comfort of their home. Over the last 25 years Roger and Anthony have become leading industry experts in locating and ascertaining many award-winning and rare wines throughout the market. Located in the California wine country, as a leading distributor and importer, No Limit Fine Wines is dedicated to providing the world’s finest wines with the highest quality service.

service quality

With the delicate nature of wine, No Limit Fine Wines uses only the most trusted delivery services. Our inventory is stored in a state-of-the-art temperature-controlled warehouse to guarantee from the time you buy wine online, to the moment it is delivered to your doorstep that you are receiving the highest quality product a company can offer. 

buy wine online

After seeing the need for an easily accessible way for their clients to check inventory and buy wine online Roger & Kelsey were very pleased to be able to provide a tool that allows wine collectors and connoisseurs to be able to research and purchase fine wines 24 hrs a day. Giving our clients the value of real-time inventory ensures continuity and expediency when buying wine online. 

We thank you for visiting NoLimitFineWines.com and invite you to check out our domestic and international selection of wines. If there is a wine your palate yearns for that you do not see in our inventory please contact us today at (877) 244-6769, as we specialize in customizing orders and finding the wines you love, enabling you to buy wine online.

Roger Shideler

CEO and Founder Roger Shideler has been in the fine wine business for the better part of three decades. He has the memory of an elephant and is as hard a worker as you will find anywhere in the industry. Known as “Papa” to his many grandchildren, Roger loves spending time with his big family, running long distances, and putting in quality hours on the river fishing in Alaska. 

Kelsey Shideler

Behind every good man is a better woman, and nobody personifies that more than CFO Kelsey Shideler. Wife of Roger, Kelsey is the boss both at home and in the office and works wonders keeping the team grounded and on track. When not in the office, “Grammy” serves as the family matriarch spending as much time as possible with her kids and grandchildren, and sipping on great Champagne by the pool.

Anthony Shideler

Born and raised in the heart of wine country, Anthony has spent his entire life immersed in the vines. With a strong background in journalism and language studies, Anthony has an uncanny knack for bringing the stories to life that make many of these rare wines from around the world so special. When out of the office, you can find Anthony working the garden at home with his wife, winemaker Kristina Shideler, and their two small children, as well as in the mountains with his bow and on the river with his pole working on keeping the freezer full.

Want help discovering the world through wine?

High Touch
Customer Services

Customer Service-NLFW

Every time a bottle gets opened the occasion becomes special, and we want to make sure that’s the case for you. Every order gets a personal contact from one of our team members, and we are happy to accommodate special cards, gifts and time-sensitive shipping requests with attentive, high-touch customer service.

Free Storage
On Any Order

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We are happy to store all client purchases free of charge in our temperature-controlled warehouse in the case of inclement weather or to allow clients to build up to a full case before shipping.

Industry
Best Practices

Industry Best Practices-NLFW

Our special and rare wine offers come from decades of curating direct, personal relationships with the greatest producers and distributors around the world with provenance held in the highest regard.